The iPhone 13 Pro is Apple’s latest flagship smartphone, and it comes with a new feature that’s causing a lot of excitement among videographers: ProRes video. Here’s what you need to know about ProRes video and why it’s a big deal:

What is ProRes video?

ProRes is a high-quality video codec developed by Apple for use in professional video editing applications. It’s designed to preserve the quality of the original footage while still allowing for efficient editing and post-production workflows.

Why is ProRes video a big deal on the iPhone 13 Pro?

The iPhone 13 Pro is the first smartphone to support ProRes video recording. This means that you can now shoot high-quality, professional-grade video on your phone without having to invest in expensive camera equipment.
ProRes video on the iPhone 13 Pro allows for

– Higher quality footage: ProRes video preserves more detail and color information than other codecs, resulting in higher quality footage that looks better even when viewed on large screens.

– More flexibility in post-production: Because ProRes video retains more information than other codecs, it allows for more flexibility in post-production workflows. You can adjust color grading, exposure, and other settings without losing quality or introducing artifacts.

– Seamless integration with professional editing software: Because ProRes is a widely-used codec in professional editing software, footage shot on the iPhone 13 Pro can be easily imported into these programs for further editing and refinement.

How do you use ProRes video on the iPhone 13 Pro?

To use ProRes video on the iPhone 13 Pro, simply open the Camera app and select “ProRes” as the video recording format. You can choose between ProRes 422 and ProRes 422 HQ, depending on your needs.

Overall, ProRes video on the iPhone 13 Pro is a game-changer for anyone who wants to shoot high-quality video on their smartphone. It opens up new possibilities for content creation and makes it easier than ever to produce professional-grade footage.